Blueprint 3.1 was born out of a moment of clarity and a renegade belief: that smart, talented and hardworking young professionals can put a ‘dent in the universe’ by solving any branding, marketing and business development challenge that we set our sights on and apply our minds to.

We do this by ensuring that we keep a disciplined focus on the quality of everything that we do. We’re all about delivering the best of both worlds to our clients and their stakeholders, high quality product at lean production costs with maximum results, in a way that is as real as it gets and brings little bit more sunshine to their business.

At Blueprint 3.1, we believe in consistently being able to add value to our clients and put in the hard work needed to do so. We live by these values whether it’s applying our team’s smarts to solving any of our clients’ 99 problems as elegantly as possible or identifying top talent to work as part of our team that delivers for you.

The head of Blueprint 3.0 is Dermot Grazebrook.

Dermot has 15 years experience working for international South African corporate brands in the UK and in South Africa (SA). For the last 10 years he’s been based in Cape Town (CT), while working nationally across SA.


Dermot’s professional experience includes work as the HRM for an international BPO contact-centre, in the UK and in SA; as a Regional Branch Manager and as the National Business Development & Brand Manager for four national recruitment and staffing provider brands; and as a Business Development Consultant for a leading International Management Consultancy’s Human Performance Division; and for an SA-based youth employment NPO. Currently, in addition to assisting clients with B2B business development, branding and marketing, and talent acquisition projects, he’s been working with the disability sector (and local corporates) in tackling the systemic supply-side challenges preventing greater corporate employment of people with disabilities in SA.

At a Provincial and industry-level, Dermot has served as a Director on the Board of BPESA Western Cape, the BPO & Contact-Centre industry body, for whom he was Head: Human Capital Portfolio and for whom he drafted the current Provincial Industry Skills Development Strategy.

As well as BPESA Western Cape, Dermot assisted the Western Cape Premier’s Skills Forum (PSF) with their Provincial career awareness initiatives. Also, for the PSF, he drafted the PSF’s Provincial Multi-Sector Career Awareness Strategy.

So, as the great Jay-z once said: What more can I say? Quite a bit actually, about what we specialize in and how we go about doing it. But if you want to hear more then check out the rest of our website: ‘What We Do’, ‘Media’ pages for more on Blueprint 3.0.

If you like what you see or you’d like to find out more about Blueprint 3.0, then get in touch with us.